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Building Business & Building Muscle — What Do They Have In Common?

If you walk into most successful businesses, you'll notice they have something in common, my professor, Peter F. Drucker, used to say.

"They're boring.”

Oh yes, they're making money, but basically, they're lifting the same rock up the same hill, day after day.

They've developed routines that they find are efficient.

Muscle is your body's wealth, something you draw on for energy, power, and propulsion. It is stored capacity, waiting to be deployed.

And it is the residue of routine, as well.

If you ask most people why they don't start or stick with exercise routines, you'll generally hear the reply, "It's boring!”

They have a basic misconception about wealth.

It's all about creating a surplus, whether it's of energy, money, or power. If you hope to survive as a business or as a body, you need to build a profit, a surplus.

A fit body is the vessel that will transport you from a healthy today to a healthy tomorrow. It is the defense against a potentially hostile or sudddenly competitive environment.

It is also a source of self-confidence and a visible statement of your belief in your own capabilities.

And it results from doing that extra repetition; an added set of exercises that you think you just can't get yourself to do, because it's too hard.

Or,

because you told yourself, "It's too boring.”


Dr. Gary S. Goodman, President of http://www.Customersatisfaction.com, is a popular keynote speaker, management consultant, and seminar leader and the best-selling author of 12 books, including Reach Out & Sell Someone® and Monitoring, Measuring & Managing Customer Service, and the audio program, "The Law of Large Numbers: How To Make Success Inevitable,” published by Nightingale-Conant. He is a frequent guest on radio and television, worldwide. A Ph.D. from USC's Annenberg School, a Loyola lawyer, and an MBA from the Peter F. Drucker School at Claremont Graduate University, Gary offers programs through UCLA Extension and numerous universities, trade associations, and other organizations in the United States and abroad. He holds the rank of Shodan, 1st Degree Black Belt in Kenpo Karate. He is headquartered in Glendale, California, and he can be reached at (818) 243-7338 or at: gary@customersatisfaction.com


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