I was just asking myself what advice I'd give you, today, to help you to increase sales.
We could cover ways to open sales calls, describe your products and services, closing techniques, the best methods for delaying and answering objections and the like.
And it hit me.
Instead of reading this article, right now, which is ABOUT selling, you should actually BE selling, without delay.
In other words, if I could persuade you to drop everything, and to make that phone call, or to write that proposal, or to get into the car and pitch someone, in the flesh, well, that would make me very successful, and you, too.
What have you been putting off doing?
I have a lead or two that I generated that I need to call back and set appointments with.
From a strict selling standpoint, that's exactly what I need to do, right now.
After doing it, I'll feel better and I'll be on my way to more sales. So, momentarily, that's precisely what's going to happen.
Prime selling hours are precious and few. Take advantage of them, right away.
And put off other things, though they're important
There's always time to read.
And to write!
Dr. Gary S. Goodman, President of Customersatisfaction.com, is a popular keynote speaker, management consultant, and seminar leader and the best-selling author of 12 books, including Reach Out & Sell SomeoneĀ® and Monitoring, Measuring & Managing Customer Service. He is a frequent guest on radio and television, worldwide. A Ph.D. from USC's Annenberg School, Gary offers programs through UCLA Extension and numerous universities, trade associations, and other organizations in the United States and abroad. He is headquartered in Glendale, California, and he can be reached at (818) 243-7338 or at: gary@customersatisfaction.com.